Successful Forward Auction of Scrap Assets and Reverse Auction of Industrial Material for Hero Motors
Hero MotoCorp Ltd. (Formerly Hero Honda Motors Ltd.)
is an Indian motorcycle and scooter manufacturer based in New Delhi,
India. The company is the largest two-wheeler manufacturer in the world,
and also in India, where it has a market share of about 46% in the
two-wheeler category. The business challenge for Hero Motors was the
disposal of scrap assets and procurement of industrial material through a
transparent price discovery process.
Access the case study to explore how C1’s procurement solution helped
Hero motors in the entire sale and purchase process with significant
cost advantages.
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